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Start tracking your Design KPIs
Extract real business value from your design work. Ensure the best ROI for every penny you spend on product design.
Design KPI Dashboard
Simplified design management
From helping you track the right design KPIs to creating custom reports.
PurpUX removes complexity from design management.
No more endless discussions based on nothing but gut feeling. Get the numbers you need to make educated product decisions.
Simple
Rating system
1-3
Experts
PURE method gives you results that are easy to interpret
Quantitative KPI
PURE – Pragmatic Usability Rating by Experts
- Quantify how difficult your product is to use.
- Get qualitative insights into how to Improve it.
All with a relatively low budget and timeframe.
Understand
The impact of your design updates
How are your design decisions affecting your KPIs? Knowing which past choices have worked can help you decide better in the future.
- Track how each design iteration moves the needle on your KPIs
- Use historical data to compare previous versions vs. the latest update
- Get the numbers you need to justify your design decisions
- Easily justify the design budget
Organize
One place, not all over the place
Behavioral and attitudinal UX metrics in one place.
As designers we know that one type of KPI only tells us part of the story. That’s why we always try to blend user rating systems with qualitative feedback from usability testing.
However, most teams record all these data on hundreds of excel sheets. Then they try to pull these sheets together to see how they have performed over time. This has always been a time consuming and cumbersome task.
At PurpUX we want to help design teams focus on actual design and research rather than struggling with boring excel sheets. That’s why we’re building the ultimate UX KPI dashboard.
Modernize
Say goodbye to excel sheets
No more “login-design-v3-test-final-final.xlsx”
Been There, Done That, Got the T‑Shirt! 😁😁 With PurpUX, you’ll no longer have to scan through 100s of excel files to find the results of that test for your next presentation.
Impress
Easily justify the design budget
Attitude towards the value of design change for the better when design teams work with PurpUX.
Showing the evolution of your design KPIs will make it easier to get that design budget approved.
Resources
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Stay up to date with product updates and industry news.
With support for industry-leading UX metrics — including PURE score
and System Usability Scale (SUS) — PurpUX gives you the highest quality view over your data to do your job.
FAQ
Most frequently asked questions
PurpUX is for anyone who’s interested in improving their customer experience including but not limited to; UX researchers, UX designers, product designers, design managers, CXOs, product managers, product owners and CPOs.
Put a stop to endless discussions purely based on the opinions of the designers in your product team. Get measurable and actionable quantitative reports on how new product designs compare to older versions. You can also use PurpUX to benchmark the user experience of your product against your competitors.
Provide your design team members with quantitative KPIs that they can track and improve. Provide quantitative reports to upper management on how your team is improving the end-user experience.
PurpUX provides and easy way to quantitatively evaluate your work. Impressing your boss with your knowledge of UX KPIs is just an added benefit 😉
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